Peak Performance - Retail Area Manager - Stockholm

Established in 1986 in the Swedish mountains, our love for skiing in untouched terrain and embarking on adventures in the wild run deep. Our purpose is simple: to bring this freeride spirit to the world. With our products, we aim to make adventures possible 365 days a year.

We are driven by passion, togetherhood, responsibility and winning spirit. We know that an inspiring spread of unique abilities and personalities contribute to our dynamic culture and our success. Now, we are looking for a new talent to join our team.

We are looking for an inspiring, results-driven retail leader to take charge of our store fleet across Nordics and elevate our in-store experience to new heights. As Retail Area Manager, you’ll lead, coach, and inspire Store Managers to deliver consistent performance, operational excellence, and unforgettable customer experiences. You’ll be the bridge between strategy and execution, ensuring every store meets its potential while embodying the freeride spirit and premium standards that define our brand.

This role is for a hands-on, strategic leader who thrives in dynamic environments, is passionate about premium retail, and is motivated by seeing teams and sales grow.

The position is based at Peak Performance HQ in Stockholm, with regular travel within the region. 

Your Mission

• Lead and inspire a high-performing network of Store Managers, fostering a culture of accountability, growth, and excellence.

• Drive store performance by achieving and exceeding sales targets and KPIs.

• Champion initiatives that elevate the in-store experience, ensuring every customer enjoys personalized, memorable service.

• Analyze sales data, market trends, and store performance to inform strategies and action plans.

• Ensure visual merchandising and operational standards are consistently executed across all stores.

• Collaborate closely with the Head of Retail and cross-functional teams to align with business objectives.

• Recruit, train, and develop Store Managers and team members, ensuring long-term talent growth.

What You’ll Own

• Overall sales and operational performance for your designated area.

• Leadership, coaching, and development of Store Managers.

• Execution of retail strategies, store standards, and service excellence.

• Identification and delivery of growth opportunities in your area.

• Strong partnerships with internal stakeholders, vendors, and landlords.

Required Experience

• Proven track record of driving sales, optimizing operations, and building high-performing teams.

• Strong leadership, communication, and problem-solving skills.

• Analytical mindset with the ability to translate insights into action.

• Proficiency in Microsoft Office and retail software systems.

• Fluency in English; other languages are a plus.

You Are

• A leader who leads from the front and inspires teams to achieve their best.

• Passionate about creating exceptional customer experiences.

• Commercially minded and data-driven in your decision-making.

• Organized, proactive, and solutions-oriented.

• Energized by the outdoors, active lifestyles, and the Peak Performance brand.

What we offer:

We offer you an inspiring work environment where our values of Passion, Togetherhood, Responsibility and Winning Spirit are at the core of everything we do, promoting creativity, teamwork, accountability, and progress. You get the opportunity to work with a great team that shares your passion for sports and outdoor life. We are on a growth journey, finding our line and building our future success. That provides interesting challenges and possibilities in all roles for the person who is curious and likes to get things done. We’re small enough for you to play a key role regardless of your position, but big enough to have a global presence. At Peak Performance, you get the best of both worlds.

To live our brand, we also offer 

• Workout classes and yoga classes in our Training Box at HQ

• Sports Hour – 1 hour training on Fridays (activity of your own choice)

• Mountain house & Apartment in Åre. Available for rent and team activities.

• Health care allowance – 3000 SEK per year

• Pension advisory via Linder & Partners

• Skandia Health Insurance

If our values inspire you and you share our passion for outdoor sports and products that combines style and performance, we want you to join our winning team.

Applications are reviewed on an ongoing basis, and the position can be filled before the closing date.