On - Senior Specialist, Go-to-Market Planning, APAC - Shanghai
Full TimeBookmark Details
Team for Career Site
Sales
In short
As the APAC GTM Strategic Planner, you will lead our end-to-end commercial GTM process. Your main objective will be to secure input and alignment across channels and functions to drive an integrated and optimized APAC commercial plan. You will shape our community, channel and geographic strategy together with the Sales, Marketing, Digital, Retail and Merchandising leaders and you will create memorable experiences for our APAC Commercial team by orchestrating key commercial milestone meetings across functions.
Your mission
– Steer strategic planning of the GTM process to ensure the development of commercially viable and innovative products, launch plans and stories for the APAC markets.
– Collaborate closely with the global commercial GTM, Product teams, and APAC cross-functional teams including sales, marketing, e-commerce, retail, supply chain and merchandising to develop and optimize processes, ensuring we get the right people in the right room at the right time, all while holding them accountable to their GTM deliverables.
– Manage the agenda, content, and seamless execution of critical commercial milestone meetings (such as commercial briefing, pre-line, sell-in) – getting the APAC team ready to excite our fans and partners season over season.
– Align and coordinate the seasonal calendars across all APAC channels and markets.
– Work closely with the APAC Sales Enablement and Sales Experience teams to implement and enhance our current tools and processes to enhance the effectiveness of the commercial organization and the way we work with our partners – essentially optimizing our sell-in process.
Your story
– 4+ years of experience in a consumer product GTM / Sales and/or Marketing Operations function at a global brand, working across multiple product categories.
– Proven experience in project management and implementing cross-functional processes while collaborating with teammates at all levels of the organization.
– Highly organized and able to prioritize and meet multiple deadlines in compressed timeframe situations with attention to detail.
– Entrepreneurial mindset with ability to operate independently.
– A positive attitude and exceptional interpersonal skills, including communication and leadership.
– Fluent in Chinese & English (written and verbal), with other languages as a plus.
Meet the team
You will join the APAC Merchandising team to work on GTM topics for the complete APAC region. The APAC Merchandising team leads the product and merchandising strategy across channels for the APAC region. In this role you will work closely with different channels, commercial & operations teams as well as demand planning.
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