Kedge Business School - International BBA - Marseille
University course
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Content:
- taught in English
- Year 1 is dedicated to learning the basics in Marseilles
- YEAR 1 – SEMESTER 1
- Fundamentals of Marketing;
- Business Law;
- Fundamentals of Management;
- Quantitative Methods;
- Mathematics;
- Business Game
- Launching Pro-Act;
- Be-U;
- English;
- YEAR 1 – SEMESTER 2
- International Environments and Geopolitics;
- Data Management and Information Systems;
- Operations Management;
- Intercultural Management;
- Financial Analysis;
- Project Management;
- Human Resources in a Global Context;
- Stress Management;
- Mathematics;
- Be-U;
- English;
- MFL
YEAR 2 – SEMESTER 3
COMMON CORE: Introduction to Finance; Sustainable Development; International Trade and Negotiation; International Passport; MFL 2
TRACKS AVAILABLE:
- Chinese track // Brand Management // Web Digital Strategy // Financial Trading
Years 3 and 4 are spent abroad (Either as part of a dual degree or an academic exchange)Regardless of the track you choose, the International BBA degree will be granted at the end of the programme (an approved four-year higher education degree).
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