New Balance - Ecommerce Trader - Amsterdam
Full TimeBookmark Details
Who We Are:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.
We are seeking an agile and highly analytical Ecommerce Outlet Trader within the EMEA Direct to Consumer organization headquartered in Amsterdam, with a focus on driving the evolution of outlet on eCommerce. Reporting into the Ecommerce Trade Manager, this position will drive the digital commercial outlet & sale strategy, with aim of developing and implementing tactics to drive sales, whilst leading impact on profitability.
You will be a trader at heart, read the market, align trading and marketing activity and be able to provide strategic recommendations for the business whilst ensuring we deliver a premium brand experience. As an Ecommerce Outlet Trader, you will develop and drive the trading of outlet on our online channels to increase sales and will be creating and implementing different commercial trading strategies that will consequently be driving revenue and margin targets. You will also be identifying the conversion opportunities on the ecommerce platform throughout the customer’s journey.
MAJOR ACCOUNTABILITIES:
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Owner of the Outlet & Sale trading calendar, creation and execution of the commercial trading plan for Outlet & Sale, collaborating with Marketing and Merchandising leads to ensure we drive revenue whilst protecting brand objectives
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Leading the coordination of eCommerce discounted led commercial moments (e.g. End of Season Sale and Cyber Week), from initial strategy through to implementation, setting clear timelines and owners across deliverables to ensure smooth launch and execution of campaigns
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Leading forecasting for eCom Outlet, providing clear indication on expected performance of channel to allow for coherent planning across other business functions
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Day to day management and optimisation of the outlet categories across all devices and channels including product display order, colour features, navigation, category hierarchy and overall product discoverability in partnership with Ecommerce Operations team
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Management and optimisation of the site search results, identification and fixing the failed searches in partnership with the Ecommerce Operations team
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Collaborating closely with the Merchandising team to understand current stock positioning to work through key areas of focus, as well as identifying additional opportunities within the assortment
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Producing weekly and monthly reporting & analysis, onsite and category performance and customer behaviour by channel in partnership with the Analytics Lead and ensuring you use these to optimise the user journey, product positioning and categorisation.
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Producing reports on, and analysing product data, stock levels, sell through rates and competitor activity
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Partnering with Ecommerce Marketing to provide trading vision to email, search and social campaigns and with Ecommerce Operations team to ensure all site updates are made in a timely manner
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Using website analytics (GA4) to understand performance and customer interaction with categories, featured product placement, and general online shopping experiences to help find opportunities and wins
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Building relationship with the Factory Outlet teams to create efficiency and acting as the main point of contact for Outlet/Sale related site queries
REQUIREMENTS FOR SUCCESS:
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4+ years of experience in an Ecommerce or in a fast-trading environment, ideally as a Trader or a Merchandiser
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Proven experience in forecasting, digital merchandising and category performance reporting and analysis
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Excellent commercial awareness with a strong focus to maximise conversion
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Highly organised, with an ability to coordinate delivery in collaboration with several teams
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Experience with web analytics tools (e.g. Google Analytics) and highly proficient in Excel
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Business user experience in an Ecommerce platform, SFCC is a plus
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Fluent in English with strong understanding of outlet opportunity
BENEFITS:
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Discretionary Bonus Opportunity
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Discount on the health insurance
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8% holiday allowance
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Flexible Working Hours
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Pension Scheme
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25 days Annual Leave per year
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Up to €250 travel allowance each month
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Hybrid working
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On-site Gym
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Employee Discount
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Work from-home allowance
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Home working equipment
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Sports subscription services
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Flexibility to Work from Anywhere for up to four weeks per year
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Wellbeing and Mental Health Benefit (24/7 Employment Assistance Program & Support)
Equal Opportunity Employer:
New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment. We are an equal opportunity employer and support a culture of diversity and inclusion.
If you have not already done so, please let us know if you require any support so we can make the right adjustments and considerations should they be required.
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